Back To The Drawing Board: Honda Revamps Insight Campaign
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12-17-2009 | 03:00 PM
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Back To The Drawing Board: Honda Revamps Insight Campaign
Not so long ago, Honda was cranking out press release after press release, talking up the 2010 Honda Insight and predicting that it would trample the revamped 2010 Toyota Prius. The Insight was priced aggressively (starting at just under $20,000), and based on booming demand in other parts of the world, Honda set a sales goal of 90,000 units ..More...
Last edited by Jazz; 12-17-2009 at 03:09 PM.
